1080p is better than 4k. (Or Why I Chose The Canon C100)

After many years of owning a wide range of camera systems, including a Red One and an Epic, I decided to sell it all and rent. So for the past three years I have been exclusively renting cameras on a per project basis, that is until recently when I made the plunge and bought the Canon C100. Little did I know how many eyebrows and questions it would raise when I posted a picture on Facebook. Here is why I chose a 1080p, 4:2:0 camera over a 4k RAW camera.

4k's Impact On Story Telling: Format Matters

This weekend marked the official release of The Dark Knight Rises, the last in the Christopher Nolan trilogy of Batman films.  My wife and I joined several of our friends for a road trip up to Seattle to watch the film on the largest IMAX screen still projecting film in the Northwest. By the end of the day we had covered almost 400 miles, seen the film on two screens, projected in two different formats on a journey that lasted almost 18 hours, and reinforced this storytelling truth to me: Format Matters.

Getting The Most From CS6, DaVinci, & Your Mac Pro

Would you be interested in a more powerful setup then the Quadro 4000 and saving $221? How about not having to spend $4,750 on a Red Rocket Card to play back your Epic or Scarlet footage in real time? Well, then this little quick tip is for you - you really can have your cake and eat it too ...